Why Use a Zinepost?
Highlight Urgency:
A Zinepost acts as a rapid alert, drawing immediate attention to the email and emphasizing that it needs prompt attention.
Bypass Inbox Clutter:
With overflowing inboxes, a Zinepost helps ensure your important email doesn't get lost in the shuffle.
Point to The Recipient email:
This also overcomes not knowing which email address to use for the recipient as most people have multiple email addresses.
Point to the Specific Recipient Email Address:
Most people today have multiple email addresses, even more so if a person has multiple businesses or is a consultant, by using a Zinepost the recipient is made aware of the important communication and assists the recipient to easily and quickly find the content mentioned in the Zinepost.
Multi-Channel Communication:
It effectively utilizes both email (for formal content) and instant messaging (for quick notifications).
Example of Zineposting:
You send an urgent proposal to a client via email.
Shortly afterwards, you send a Zinepost on WhatsApp that reads:
"Just sent over that proposal we discussed.
To your email address; "OneofMany@zinepost.com" I Would love your feedback ASAP!"
The critical elements when sending a ZinePost are;
Which App?
Knowing which instant messaging app is the most appropriate place to Zinepost the recipient
Overview of Content
Giving a brief overview of the content of the email pointed to;
Specific Email Address
Highlighting the email address used for the communication so that the recipient knows where (in which) email address to go and look for the information.
Additional Terms:
Zineposting (verb):
The act of sending a Zinepost. For example, "I'll be Zineposting the contract details to ensure you receive them without delay."
Having been Zineposted (phrase):
Refers to having received a Zinepost. For instance, "You've been Zineposted about the updates to the project. Please check your email."